0
years of experience navigating the finance and tech industries, from Wall Street to Silicon Valley.
$
0
K+
debt paid off while living in one of the most expensive cities in the world
(New York City!)
0
+
employees managed and mentored, helping them navigate salary negotiations and compensation structures
2024: ACHIEVING FINANCIAL INDEPENDENCE
By leveraging stock options, strategic investing, and high-earning opportunities, I reached a place where I no longer needed the big corporate paycheck to sustain my lifestyle. Wealth wasn’t just about numbers—it became the key to freedom, options, and building a life and career on my terms.
2018: When Experience Became Empowerment
Through mentorship and coaching, I saw how many ambitious, high-earning women felt lost when it came to money. It wasn’t about intelligence—it was about access to the right strategies. That's when I knew I had to share what I've learned to help other women.
2012: Losing Money the Smart Way
With a newfound commitment to financial independence, I handed my investment portfolio to a financial advisor, only to watch a significant portion disappear due to fees and poor management. That experience changed everything. I took full control of my investments, educated myself on wealth-building strategies, and never looked back.
2009: A Pivot Into Tech
I took a leap, leaving finance for a role at Indeed.com, where I climbed into leadership and managed a team of over 500 employees. My salary grew, my opportunities expanded, but my financial habits hadn’t caught up. Success on paper didn’t translate to financial confidence.
2008: My $100k Wakeup Call
Life in NYC, unchecked spending, and a lack of financial strategy led me to rack up over $25,000 in credit card debt. That was my turning point. I started optimizing my paycheck, maxing out my 401(k), and learning how to invest strategically. Within two years, I had wiped out my debt and built a six-figure savings.
2005: The dream begins
Fresh out of college, I landed an entry-level role at Morgan Stanley in NYC. I was finally in finance—exactly where I thought I wanted to be. But the reality was different. The long hours, stagnant pay, and corporate ladder climb didn’t bring the financial security or fulfillment I imagined.
I learned all the money lessons the hard way so you don't have to.
Bringing Experience From...
I believe in
Community & Collaboration
You don’t have to figure this out alone. I’ve built a space where ambitious women can connect, learn, and grow together.... Because success is better when we lift each other up!
HER Wealth Collective is an incredible place to connect with other women like you.
Money supporting your lifestyle
Financial success isn’t about cutting out lattes or working harder — it’s about alignment. I help women create a money strategy that fits their goals, supports their lifestyle, and sets them up for long-term success without burnout.
Accessible Financial Education
Understanding money shouldn’t require a finance degree. I make financial literacy and business strategy clear, approachable, and practical—ensuring women at every stage have the tools they need to succeed.
NO Fluff, No Gatekeeping
Understanding your finances shouldn’t feel overwhelming or exclusive. I believe women in tech deserve clear, straightforward guidance that empowers them to make smart money moves without the jargon, fear, or confusion.
beyond the numbers: Get to know me!
I am a mom of 3 and have a labradoodle rescue - Sunny.
I am a sushi aficionado and a yoga teacher.
I love the Grateful Dead, 90's hip hop, R&B, and bachata music.
I have traveled a lot! While my home is now Connecticut, I think New York City is the best city in the world! Beyond that, Tokyo and Miami are my favorite cities.
I like to ski and bike ride. I actually didn't learn to ride a bike until age 28!
Hey, I'm Alana D'Angelica!
I’ve Been Where You Are — And I Know the Way Forward
Whether it’s navigating a major career move, leveraging company benefits, or planning for the future, my mission is to empower you to build wealth and design a life on your terms.
My story by the numbers
